I know that when I booked a package, I was sent a little magnet in my welcome package that I could put on my fridge that told me exactly on what day I could book FP and ADRs. I think there is a lot of paranoia driven on these boards that unless you book at exactly midnight, you will not get FPs for any of the rides you want. The only argument that can be made that is valid, IMO, is that you may not get the exact time that you had hoped for but that is symptom of anything you are trying to reserve that is popular. When people used to stand in lines to get tickets for events, or go online at a certain time, it's the same thing. You want to make sure that you get the exact seat that you want and are willing to jump through hoops to get that. It's not the fault of the artist or the concert promoter that the event is popular. If you are willling to accept what is left over after the frenzy, then you don't have to jump through hoops. It's a choice.