Glad you understand it is work! Doing embroidery the right way is NOT cheap and VERY time consuming. The design is only the beginning of the cost threads, stabilizers, iron on for backs of applique fabric if its done right, blanks, lots of tools, very expensive machines, and much much more plus TIME. I would know it is what I do. Most shirts from start to finish take anywhere from 1 1/2 - 3 hours (some less if they are very basic) depending on how elaborate they are plus there is so much prep work involved and lots of supplies listed some above. I consider most etsy shops selling themselves short for their time and supplies. Many however do not put in the time, supplies, and effort that we do though. I work hard to make sure everything is perfect. Pictured is my daughter's dress we made for her very 1st day at WDW you most likely do NOT want to know the price for us making another one.