The fluidity of the calendar is both a blessing and a curse. It's nice for people in the know who keep checking, as it does seem like with persistence, getting reservations is pretty doable, particularly if you are willing to wait until even the day before (tough for people who don't live locally and have to plan a trip in advance without knowing for sure though). It keeps things more available for those who are motivated, which is good.
On the other hand, it's not great for Disney as it leads to customer dissatisfaction for people who don't know that stuff comes back available, and bad PR (most people are used to things like concert tickets or flights - when it's sold out it's sold out, no reason to keep checking).
- The best solution would be for Disney to stop screwing around and just make more slots available for Keys at the 90 day mark, instead of doing what they are currently doing which is basically waiting to see how many paid tickets are bought and then releasing more slots as the date moves closer. Not likely though.
- Another solution would be a waitlist/queue that you can sign up for for "sold out" days. If availability comes, it goes to next person in queue. However, would a waitlist spot use one of your reservation spots? Feels harsh for it occupy a valuable slot that might never come to anything, but if not, why wouldn't people sign up for the waitlist every day? If you are pulled off the waitlist but already have your max reservations filled, what do you do? Do you have to give one up? What if you get pulled off the waitlist at 11pm the night before? Does the no-show rule still apply? Waitlist doesn't seem feasible for all of these reasons.
- Given that survey question, my guess is they are considering a limit on cancellations - not prohibiting cancellations entirely, as "life happens," but setting some rules so people don't do this "hoard just in case" behavior. Perhaps it's 4 cancellations in a 60 day window or something like that?
The workout class my dad goes to is basically like a Magic key - it's unlimited subscription access, but the classes fill up so you have to book. To avoid no-shows, they charge people $20 if they don't cancel 12 hours before. I don't think Disney should ever charge for no-shows, but just pointing out that this problem isn't unique to Disney.