Saw a book at DTD back in October, can't remember the name and want to buy. HELP!

Asc341

Mouseketeer
Joined
Jan 3, 2013
Messages
274
Hello everyone,

Last October I was browsing the shops in DTD and came across a book that looked interesting - it outlined some of the methods, tips and tricks Disney has used as part of their business plan. For instance, I remember reading how color (blue and purple was it?) was an important factor when it came to decorating certain parts of the park, from a sales standpoint.

I should have picked it up then, but I didn't want to carry it around and, of course, I figured I could buy it on Amazon. Does anyone know what book I'm talking about? I'd love to buy it!

Thanks!
 














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