Disney Shuts Brazil Office As Brazilians' Visits Slow
DOW JONES NEWSWIRES
ORLANDO, Florida (AP)--Walt Disney World has closed its travel office in Brazil, an indication that fewer Brazilians are visiting central Florida.
The office in Sao Paolo closed this month after being open since 1996, Disney spokeswoman Rena Callahan said Friday.
The theme park resort will rely on travel wholesalers in Brazil and tour operators in the U.S. to pick up business from the closure of the Brazil office, which booked trips to Walt Disney World for Brazilians.
"We're going to continue to work with that market from the Orlando office," Callahan said.
Brazil makes up the third-biggest market of international travelers to Orlando. Last year, 59,000 Brazilians visited Orlando, a decrease of more than 50% from 2001. Overall, international visits to Orlando decreased 22% to 2.3 million people compared to 2001, according to the Orlando/Orange County Convention & Visitors Bureau.
Half of the Brazilians who visited the U.S. in 2000 came to Florida, and a quarter of them visited Orlando, according to the U.S. Department of Commerce.
About 43 million total visitors came to Orlando last year.
Updated September 19, 2003 6:41 p.m.
