I think that people are getting crazy over what is obviously an example of: "If seems to be too good to be true, it probably isn't!" Everytime mistakes like this happen, there are innocent folks who had no idea it was an error and there are the others who take advantage. Face it , there are posts from both types in this thread. If you bought one and got it, be glad. If you weren't as lucky, move on. If you owned the company and your mistake was going to cost $100.00 per unit at retail(no one has the true number on wholesale cost or markup on these items or TOTAL number ordered), how many could you afford to sell before you felt people were taking advantage. There is a poster here who ordered 7 of these, how many people purchase 7 tvs at a time? Yes it was a great bargain for those that received them, but the seller is well protected by disclaimers. The consumers stating that they will never shop at Sears again are exactly the type of "customers" that they do not need. The threat to sue and complain to all who will listen is moot. The error was caught and the seller has exercised the right to enforce the disclaimer. If you read the disclaimer in grocery stores, the max price where the item will be free if priced incorrectly is $2.00 - limit one of the item. Perhaps with all of the disasters taking place in the world, a pricing error by Sears should have less meaning.