My earliest contributions to FP+ argument were that FP+ was simply a trade-off to get guests to wear the RFID tracking device. For me, the MBs were always the key - to unobtrusively track all your physical movements (times, routes, activities) with which to build behavioral models, to push in-park notifications, etc. They would learn not just how many guest did a particular thing, but which guests...and what these guests did right before and right after, what they did the day before and the day after, what they had planned to do but then chose not to, what they still had planned to in the future.
Just a huge data mining operation.
I don't know what % of guests have to play along (by wearing MBs) to make the venture worth doing (profitable), but it seems to me that 1/2 ain't good.
I've always felt this was a response to fear of what they saw over the horizon.
I think so many young people are used to giving up their privacy, and some of us "old people" are wondering about the trade off. This reminds me of the trackers installed in visiting websites that CBS 60 minutes highlighted, they gave a website that you could install to block trackers. It shows how many trackers are blocked, I was more amazed at what websites I visit that have no trackers (like our High School) and fyi the disboards have 5 - where does this tracking info go? what does it mean? I have NO IDEA! lol
but still, it makes me wonder about the trade off to privacy, I know, who cares that there is a secret file on me that has all my info tracked and stored - what could it possible mean? I have no idea, I do know that ads are tracked this way,