I don't think they understand their audience. I don't think many members want to pay extra for the feeling of belonging. They need to be actually giving us something of value for our money.
I suspect this isn't coming out of the dues budget, but the DVD (sales) side of the house.
That's just it! We
are getting something of value for our money. We paid up front for a deluxe room for every time we go to WDW or the other resorts for
DVC. The room at a good discount. That's it. But not if you are paying $150+ per point.
You have to understand the Disney has changed radically from the Walt Disney himself in the company days. Walt concentrated on the "guests" and what made people happy which in turn made him happy. This new company is concentrating on the stock holders and the money. Disney takes in VERY LITTLE revenue from the hotels and restaurants and even the park tickets. The revenue is from all the junk people buy and haul away from there. Yes, you buy anything and that is pure profit for the Disney Company. I'm sure there is a profit on the other charges but the vast majority of profit is on the merchandise.
We DVC Members are a captive audience for Disney. We are hooked. Their plan today is for us to go, and go, and GO, and buy and buy, and BUY things. The more we go the more we buy. We complain about the dues going up. We complain about the lack of good maintenance of the DVC rooms. They can’t pay high wages for the staff if we don’t want to pay for it. I’ve actually stopped complaining about that and ask at the meetings that they stop expanding and concentrate on what they have for a while. Hmmm…
We... DVC Members... We are the BEST word-of-mouth advertising for anything Disney. I cannot and will not recommend anyone pay $150+ per point no matter which resort it is. That is unbelievable.

I nearly fell in the floor when a cast member gave me that price. I laughed in his face and walked away. There are too many resorts in one place, they are spending too much time on new resorts in the same Florida location and not on the upkeep of the existing ones. Give us some resorts in the continental US where we can afford to drive to with something non-Disney to teach our kids about. The resort in D.C. was a great IDEA and I was geared up to buy points there.
The only thing I keep hearing about is how wonderful the new resorts are and how many points DVD has sold at them. "Oh you better get on the band wagon because this or that resort is almost sold out!!!"
The room at a heavy spread over 50 years discount is good, but that is not how they pitch the magic. When DVC first started DVC Members were so special that we got park tickets for free and a lot of other "Perks." All of the perks that were worth a dang are gone now.
OH! It used to be "Disney's Best Kept Secret." They have so many resorts now that the parks are so crowded that they have to build extra rings round the hub in the Magic Kingdom to support all the people and they charge extra for entrance to the Magic Kingdom over the other parks. If they are not careful they will price themselves out of the market for the common folk. I'm there now. I only go and spend time at the pool at the resort because it is paid for and I pay the dues.
I'll get back in the trunk now.
PS: We spend more time on cruises now and rent our points. Renting the points pays for the cruises and the dues.
