As for other company websites and IT depts? Well....I doubt Sandals or
Amazon have the number of hits that Disney gets.....just look at the dismay when the CP pkgs open. People continually complain about wait times and system crashes. But....they all just 'have' to get that particular time slot. Same for FP+...it's like a feeding frenzy. There are only a few FPs that have to be booked asap. But the whole getting up at midnight? Seriously....I got every single one of my FPs at a normal time, 60 days out. And I've been able to move most of them around to different times.
Many people here have suggested various companies whose web experience they feel should be comparable to Disney. I suspect goofy4tink is wrong about the total volume of hits amazon gets, but that is a measure of overall traffic. I think she is right about the total volume of hits in a small area of the offerings, or focused traffic, being very different on Disney's site from many that are named. From the perspective of volume aimed at a single item or very limited item group as goofyfortink describes, one of the closest comparators would be ticketmaster IMO.
The top four search suggestions when you type "Disney website" are:
- Disney website
- Disney web based interview
- Disney webmail
- Disney website down
The top four search suggestions when you type "Ticketmaster website" are:
- Ticketmaster web site
- Ticketmaster website
- Ticketmaster website down
- Ticketmaster website won't load
Is that tremendously meaningful? No, but I think it is interesting -- it says that another website that experiences volume attacks on limited items may well have similar problems handling them to what Disney users experience. And I don't know the answer to this question, but does ticketmaster also offer you the opportunity to try to manage your friends and family who may also have their own individual accounts? Because that adds a huge second layer to the complexity of the workflow that Disney's site must execute.
The top five search suggestions for "Ticketmaster can't" are:
- Ticketmaster can't print tickets
- Ticketmaster can't buy tickets
- Ticketmaster can't find my tickets
- Ticketmaster can't process request
- Ticketmaster can't leave single seat
#1 might stand on it's own, but #2-4 sound eerily similar to "can't make ADR","can't find my reservation / FP+ / ADR", etc.
The top four search suggestions for "Disney can't" are
- Disney can't wait to be king
- Disney can't help falling in love
- Disney can tell the future
- Disney trash can
Since those are obviously not what I was looking for I also tried "Disney IT can't", "Disney website can't", and "Disney internet can't", and got no search suggestions. Note that this does not mean there are no hits, just that these phrases aren't searched often enough as the first part of a unique phrase to yield a suggestion.
Am I trying to say that the site doesn't have problems? No. It obviously does have issues. Am I trying to say that the underlying system doesn't have problems? No, because sometimes even people who have done everything over the phone experience IT issues. Clearly, this is not a perfect system. OTOH I don't think it so easy and simple for Disney to fix by simply putting effort and people into it as some people seem to be suggesting.
Oh, and one other thing ... it is true that Amazon occasionally experiences these kinds of focused volume issues when very anticipated products are released. From personal experience, I suspect that the way it handles them is to loosen or bypass constraints on order locks. For instance, when we ordered one of the new kindles the day it was released, we got a delivery date that was less than a week. That delivery date was changed five times after we placed our order, the first 3 times moved later, the last 2 moved slightly earlier, and we received it just over 3 weeks from when we placed the order. I suspect this may be because in a super-high-volume scenario like this, amazon bypasses some of the order locking that may normally be in place to keep two people from ordering the same physical item. An alternative explanation would be that there is no order locking in these instances because amazon opens the ordering based on a predicted manufacturing / shipping schedule, and does not physically have the items actually in the warehouse. Either way, the point is that the absence of the need to do order locking reduces a huge amount of the strain on the website. Disney doesn't have that option, can you imagine the furor if someone made a reservation for BOG on May 18th at 8PM and then received an email a week later telling them their ressie was moved to April 2 based on availability issues? Disney
has to order lock ... and that means they have no choice but to absorb the overhead that goes with it.
So please, let us discuss ... but let's leave comparisons to other businesses out of it, unless they truly have to handle the same scenarios that Disney does or are being discussed in the context of what those other businesses do or don't have to handle compared to Disney.