I also give a big thumbs up to the VCR or DVD player idea. We had a DVD player installed in our new van. My brother lives 2 1/2 hours away and the only thing we hear out of the back seat (we have 5 year old twins) is "Mom, can you change the DVD?" Another idea is a hand held computer game-they have Candy Land, Mr Potato Head, etc. My kids also love their Leap Pads. Also, if you bring anything that can use earphones, get a set, it will save the driver's sanity. The dollar store is a great place to get cheap stuff to keep them busy, plus you're not breaking the bank. I never let my kids see what I've packed in their backpacks, so it's all a surprise. I also get some of their favorite snacks and pass them out more liberally than I would at home-hey it keeps them quiet. One other thing, if your child is into any type of figures (my kids like Resuce Heros and Barbie) get them a new one and surprise them in the car. That always keeps them busy admiring a new toy they love.