Miffy
DIS Veteran
- Joined
- Dec 13, 2002
- Messages
- 5,293
Here I fixed it: Disney thinks they can take things away and people will still come. They think they can keep the prices high and people will still come.
But that was the way they used to think before the pandemic.
Remember after 9/11, it took several years before Disney got their crowds back. They had to resort to giving deep discounts, free dining, new magical express, etc... I think it was faster for the country to bounce back because it was one horrible event that basically paralyzed the travel industry.
Covid-19 is a different beast. It kept the parks closed for months, millions of people lost their jobs, savings, homes, and damage has been done to a lot of industries. So, it will take years for the country to bounce back.
People need to stop looking at the stock market and think the economy is fine. They look at their savings and 401K and think that they have the money to go back to Disney as soon as the pandemic is over. Well, more than half of Americans do not have any stocks or care about what happens to the stock market. They just see their own bank account and credit card limits and decide on going to Disney. If they don't have jobs or barely back to working, then it would be a while before Disney can get their crowds back.
Of course I am not an economist, well, I don't think any of us are on this thread. Corporations make mistakes and eventually will figure it out. In the meantime, let's hope Disney doesn't crash and burn like a lot of companies that made bad decisions.
I don't have the answer for any of these things, and your points are well made.
But this is different from 9/11. People were afraid to travel after 9/11, and particularly afraid of airplane travel. There was a looming threat that no vaccine or reassurance could assuage. I went to London on 10/11--the trip had been booked before 9/11--and I held my breath and went. Being on two transatlantic flights (there and back) was nerve-racking. There were just about no tourists at all in London. I mean not Americans, not Europeans, not Asians--no one.
Here we are, right now, in the midst of a pandemic that has hardly subsided, and I keep reading on the DIS that, for example, DHS is crowded, especially in the mornings. And this is at a lowered capacity. So even right at this very moment, there are enough people willing to go to a theme park despite any possible health risk. When there's little to no health risk? The crowds are going to come back. Middle-class people with jobs that translated well to working from home are going to be happy to go back to WDW. Europeans and Canadians, once restrictions are lifted and people are vaccinated, are going to travel to WDW. And there are a lot of people who kept their jobs and haven't traveled at all for a year--and who knows how much longer until things feel safe? These people are going to WDW.
Meanwhile, the discounts they're offering right now aren't exactly mind-blowing. Right now, when many people are either prevented from traveling or are unwilling to do so.
However, I don't know what's going to happen. If I did, I'd have a new career!