Menu changes happen for lots of reasons, but it's a fair bet that the core of each of those reasons is
money. Some may call it "cheapening out", some may call it "cutting costs" but it's still about making profit margins. Not so much being cheap but increasing profits.
-
Free Dining, mostly hurts the hotels, but having full restaurants is a good way to gauge what is popular and what is not. If something is not popular and not being ordered than it is not only inventory invested that sits losing money, but also taking a slot on a menu where there might be another profitable offering.
- It's been explained on here before by in the know, dining locations have to negotiate reimbursement for dining plan credits. If the minds can not meet on a common need for reimbursement on an item, then odds are that menu item is in peril. Many use the dining plans, and that impacts dining location profits.
- We must remember that Disney is a group of profit centers, many of them. If a location finds that the profit margin on a particular item (I believe the pork shanks at Gaston's may have fallen in to this) is too low then they will remove the item from the menu. They have profit margins they must meet.
- How does Disney increase sales? with good menus and good items that some may want to call the chefs having the ability to be creative and imagineering. But it is also on those chefs to create special items at a cost that still maintains profit margins ... and maybe even keeps every chair filled.
- Many food items are not developed at the restaurants but at Disney's test center and their chefs.
- Why did Skipper's dumb down some of the menu? Empty chairs. They have to fill chairs and the menu is what will do it. Filled chairs = money.
- Why does Pizza Planet/PizzeRizzo have bad "pizza" and they make no effort to change ... because people buy it, it's obviously very profitable .... so until people don't buy it then there is no reason for a menu change.
- Obviously some restaurants, particularly signature, the Chefs are expected to bring their own touches and specialties to the menu ........ but again ........ those items must still have a cost/price that correlates to expected profit margin.
I think the list can go on and we can pull out all the theories but when you make them simple, it boils down to expected profit margins aka
money.