That's where the sales office is. If you are staying onsite, you can arrange for a van to pick you up and deliver you back to your hotel. You get ice cream, at the end of the tour - and there is a child activity center, so that you don't have to deal with the distractions of cranky kids while you are touring and talking business. Generally, no high pressure sales tactics.
Since SSR is basically sold, your guide will likely be condentrating on AKV. If you have your heart set on any of the sold out properties, however, you can get on a waiting list (if they don't have current inventory) for contracts that Disney can obtain through ROFR (or, you can look into resales).