Nancyg56
DIS Legend
- Joined
- Aug 17, 2005
- Messages
- 29,501
The problem is that while timeshare sales freefell in the late 2000s/early 2010s, they came soaring back -- 2015 was a banner year and 2016 is expected to surpass it. The market's so hot I've been getting some ridiculous offers that I haven't seen since the mid-2000s. If Disney wants to take advantage of the market, it needs to increase its inventory. Building onto the CBR is a low-cost, low-risk solution that would also enable Disney to entice a price point who may not otherwise consider the DVC.
Long-term I expect Disney will transform Fort Wilderness into its third all-DVC resort (as has been rumored for nearly 6 years), but I doubt they'll take on a project of that scope until they're confident in the market.
A few years ago I participated in a "Will CBR become a DVC resort?" and at that time I was all for a lower rate DVC unit that would be offered. We had talked about not offering all the services and amenities the Deluxe resort villas offer, which would have worked out well for my family. A few years later, and many, many changes to WDW, and there is no way I would invest.
I think that DVC is not a simple time share unit. It is a major financial commitment to visit one area, with WDW the primary destination, for many years to come. This discussion has centered around the amenities and location of CBR, but I think that from a consumer's POV, the investment question centers around what WDW offers, and the extraneous costs involved in a Disney vacation. A few years ago I never second guessed a WDW vacation, I just planned one. Today, with all of the changes that have occurred and continue to occur, my WDW vacation cost is skyrocketing. Food costs are climbing faster than the speed of light. I see fees added to experiences my family always enjoyed as part of my entrance charge. If I want to see a parade or the fireworks from areas we used to use, I now need to pay. Ticket costs are rising, and one wonders what else will change that impacts my vacation dollar. When you add that to the high cost of a DVC investment, it is not a no brainer decision. I remember thinking that id the Poly ever was a DVC resort I would buy in. Not now.
If Disney wants to continue drawing a number of guest committed to a Disney vacation, and using their "Prepayment" as a means of financing additional construction, Disney needs to ensure that people like me...very loyal Disney guests...continue to find a value in a Disney vacation. Right now there is a sense of diminishing returns on a vacation package, and with the pace of increased fees and charges, I am not sure I want to commit. I actually am positive I do not want to invest in a long term relationship with WDW, and I bet there are many more just like me.
We can discuss the merits or the deficits of a moderate location for a new DVC resort, and we can discuss the amenities that investors would want or like me, would prefer not to have, but unless Disney can convince investors that they will gain some sort of value for the investment, that Disney will stop making changes that can drive a budget into oblivion, and can reassure investors that cuts in services and staff, as well as slow updates to parks will soon be over, I bet the sales on units they have will stagnate, so much so that adding new ones will be wasted money.