In all fairness to Disney, Bonnet Creek has to discount as they are a new hotel. They are located kind of technically on Disney propery, but no Disney benefits, so they have to pull people in with lower rates. Now, based on the photos I've seen, they won't have to do this for long, as it's a beautiful resort.
I imagine this is just to lure guests in, and make a name for themselves, and by next year, they will probably raise rates to an appropriate level. If you check similar resorts, such as Marriott World Center, their rates are much higher, and they are even further off of Disney property.
I don't think you can compare Bonnet Creek to DVC now - you can only compare it when it is out of this newlywed phase, and raises its rates. Then and only then, can you make a true comparison. And, I can't remember if it's also a timeshare/vacation club resort? If so, then they all discount like this - Hilton and Marriott do it all of the time. Hilton Vacations Resort on I-Drive is stunning, and I got a fabulous Honors Reward Rate of $129.00/night when it had just opened. Why? Because they were expecting us to take a tour and purchase. We just needed 1 night before we checked into DVC, so we didn't take the tour, but they did give us a bit of a hard time about that at first.
In the meantime, for those of you who take advantage of this beautiful resort, I say have a wonderful time, as it looks great! It has some similar amenities to DVC, but again, it does have more of a luxury feel to it, that DVC resorts don't have. I have stayed pretty much everywhere except GF, but have spent a ton of time there as we eat at the restaurants, but from what I've heard, GF is in need of reburbishment as well. Disney's definition of luxury as compared to other hotel brands, is different, I will agree there.
Tiger