There has to be room available with the CM discount. You can't just book a room and then apply a CM discount.
I recieved a CM discount in 2005 and I was able to make the reservation myself. I just needed the CM's employee number. They didn't have to stay with us. We booked two rooms.
Besides rooms discounts, to you know if they get like coupons or vouchers to pass along to families, for example maybe $5.00 off souviners, or dining. Rooms discounts seem like alot to get, I was thinking along smaller lines.
Sorry, that was then, this is now. Things are much different now. My CM friends books friends and family often. They are allowed to book 5 reservations a year for F&F (unlimited if they are staying in the room). The discount starts at 40% off for F&F and then drops to 25% off when the 40% rooms are depleted. They are subjected to availability also. The CM has to make the arrangements and has to precheckin with their ID either in person or by fax before the F&F checks in, or meets them there.