Disney Surveys in the Parks

luvmarypoppins

<font color=darkorchid>I am debating whether to pu
Joined
Aug 23, 2003
Messages
12,061
few weeks ago during our trip a cm came up to me at Epcot and asked if I wouldnt mind doing a survey. I said sure. He said they would mail it to me online. I completed it. The 3 biggest problems I took the time to explain in detail were the terrible dining experience at Biergarten, the lack of larger sized wheelchairs at the International Gateway and they did ask me particularly about the epcot resorts etc. I told them we chose the swan because it was a much better value for our family of 5 than the disney resorts. Just wondering if Disney real acts on any of this information and feedback from park goers or is it just yeah, yeah, yada yada etc.
 
I have also taken surveys in the parks from time to time. Remember, any opinion gathering is looking for some kind of consensus. For example, if I tell a CM doing a survey that I'd never go back to (fill in the restaurant here) because the food is horrible and my entire family hated it, that would mean nothing unless others were saying the same thing.

Any one person or family can complain about or fawn over one restaurant, attraction, or CM, but unless there is some kind of consensus it is likely that nothing will be done to change the situation.

For example, when early entry was taken away after the terrorist attacks in 2001, if only one person had said that was a negative in a survey, nothing would have changed. But because many of us bombarded the WDW guest relations e-mail address with pleas to bring it back, the Disney people listened and started Extra Magic Hours, which is even better in many ways than the original early entry program.

Hope this helps,

Bob
 
Actually, even "bombarding the WDW guest relations e-mail address with pleas" is pretty ineffective, since it is non-normalized feedback. Rather, it is these normalized surveys that Disney does, both in the parks, and via other means after you've gotten home from your vacation, that has the most impact. With normalized surveys the company can be sure that the feedback they're getting is representative of the entire population of guests, rather than just a strong concentration of input from a small portion of the population.
 
My daughter was asked to keep a purchase journal on our last trip - listing meals, purchases, etc, where, how much $$, etc. She dropped it off our last day, and she got a $25 gift card in the mail! That's another way Disney collects info.
 

My best friend and I did a survey at MK during spring break last year. Honestly, the survey took no more than 15 min. tops, as it was on the computer. It probably took that long only because she was getting a locker so I waited for her to finish the survey.
 














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