I could write a very long post on my opinion of "baby friendly" hospitals but I'll try to keep it brief.
I delivered my first daughter in 2013 in a "baby friendly" hospital. I found it to be "mother unfriendly" and quite frankly dangerous to my baby.
I was "gung ho" about breastfeeding during my first pregnancy. I was dead set on it and was happy to be delivering at "baby friendly" hospital to help support me in my efforts. I ended up being awake for about 36 hours once I went through labor and the first day of my daughter's life, come bedtime. My husband had gone home as we had pets at home with no one to watch them, so I was alone with the baby all night. The nurses did NOT want to watch the baby at all and were rude to me when I was literally begging them to take her for a couple hours so I could get a little sleep. Also, they wanted me holding her and nursing her pretty much all the time, while I was drowsy and drifting off---umm...not safe! Also, my daughter hit 12% weight loss from birth weight very quickly during our short hospital stay (and her weight was not artificially boosted by IV fluids during labor, as I didn't have any). Their response was the "nurse, nurse, nurse" and to pump too, on top of that to boost my supply. So I got to add in pumping and washing pump parts into my hospital routine on top of everything else while being utterly exhausted. After the hospitalization, I ultimately had to start supplementing formula for baby to get enough calories, and it would have made sense for them to suggest that there, rather then to encourage me to carry on with what was not working.
With my second, I purposely picked a hospital that was NOT baby friendly and had a nursery. My postpartum stay was awesome! Baby was in the room with me most of the time, as I wanted, but I could send baby to nursery when I needed a nap or wanted to take a shower. They respected my preferences to bring baby to me when she was hungry and not to give her a pacifier. The nurses and lactation consultant were excellent at supporting breastfeeding and were very encouraging. They supported me supplementing with formula as well. I went home rested and re-charged, not exhausted.