They still have a long way to go before we see if this is more than just a short-term knee-jerk reaction however.
Sounds like you pretty much agree with this line, in that you are seeing it as a short term knee-jerk type reaction.
Personally, I'm hopefull that it's not, but They are going to have to do more then just announce plans to prove to me that it's not. Pleasure Island/Hyperion Wharf and many other "recent" announcements that have never come to fruition are why I'm not ready to announce that they have definitely turned the page as it were.
I'm 90% in agreement with you...EXCEPT on the knee jerk...
I see no real reaction at all from WDW. The fact that they basically dismantled PI and have no interest in spending a cent to redo it - or are clueless on how to redo it...proves to me they care even less than ever what the competitiors are doing.
City Walk is a better designed "entertainment district". And granted...neither blow the doors off the profits for Uni or Disney...but the fact they took a large portion of their direct counter to Citywalk offline shows they couldn't care less...to me.
As far as what they are being "credited" for as "responses" by most...including that ny times article that was non-insightful and generally sub caliber for the name that came out this week...look at them honestly.
Fantasyland is being reported to be about half the final bill of the original 750-ish million bucks...lastet guess has been around 400...and they were playing with house money.
Fantasyland is probably the most solid area of any disney park to do any type of renovation. It's market is based on 5 year olds and disney nostalgia and there is almost no conceivable way you can screw it up to the point where it isn't packed....short of making the castle look like the watergate hotel (which is the ugliest building ever conceived).
House money...and a slashed budget to boot....real bold, Disney
And the avatar thing...well...that's somewhat bold i guess. but they are using a movie that was heavily overated/ over grossing and i would bet that some of the sequel money is being invested by Cameron as his part of the "partnership" for development and/or construction.
And they know that the sequels will make a billion + each...even if they are (likely) trash...because that's what all these movies tend to do now...except john carter...which brings my final point.
These construction budgets are not massive...and carter proves it.
The fact that the movie cost probably close to 300 mil to make...it was apparently bad from the get go...they still kept in production...and then they shrugged off the write down in 5 days with out even a blink...shows just how much money a company of this size has to work with and how much they COULD invest if they deemed it prudent.
but themepark rides don't make money (never really did)....a new park used to...but even that is running into the saturation wall.
The fact is that disney knows more than anybody that since they have their brand and nostalgia in their corner....their business is all but guaranteed. They don't need to build a new rollercoaster each year like a six flags. They do some redevelopment for PR window dressing...but in the end new rides only erode profit. Look at how they have handled mgm since its opening...every addition is 5 years apart and is like arm twisting "alright...we'll give you something else - now get off our backs" But in the end the park is still a half dayer for most. Disney can do that and not suffer...because they are at saturation: supply is usually even with demand...its static.
Universal and SeaWorld are in a different boat entirely...as they haven't hit the saturation point that disney seemed to have run into since about 2000. And the statistics bear that out...disney can't realistically expect the average length of stay to increase at this point...and that is what would move the bar on further expansion.
Alot of that is that because americans are trained not to believe in vacation...which is self destructive and ridiculous...but alot is also that there is a point of "enough is enough" with disney. 7 Days has statically played out as the average "breaking point" with travelers to WDW...and that is one of the things that failed with animal kingdom...it didn't move the bar that much...if i remember correctly the average was 6 or so before and about 7 after...which was not the goal.
I am an frequent traveler and have had many great trips of late...but towards the end even I have had enough. It must be nature...there's only so many character meals and trips around world showcase i can take.
So i see no kneejerk based on all the above...investment without revenue streams (which most themepark additions are) doesn't add to profitability for WDW...which means it will continue to be done to minimum levels.
They would have to max out and crank with ridiculous profits for alot to be put back in the parks at this point....and since the last couple of booms were fueled by bubble money that didnt exist and the masses seem to finally be understanding not to trust the banker behind the curtain (an underwater mortgage will do that to you)...its probably not going to happen for a longtime...maybe ever.
I see WDW locked into "maintenance mode" for the forseeable future...
As figment - ironically - would tell you: There's no spark.