That is the biggest thought to me with it being another series based around witches, but they are distinct and different enough. I could see a flying broom coaster that is more like a motorbike type coaster than Hagrid's is with a defying gravity theme, and a dark ride that is either a tour of Oz type thing to see the different areas or a book report style ride of the story with the songs too. Theme the land around the Emerald City as the base as it is easy to include shops and restaurants thematically and it would also be very visually distinct. Alternately I could see them do a stage show. Either a simpler one in park that could be added into an empty space in either park or an addition to EU, or could go larger scale with it and make it a separated ticketed thing in the spot of the Blue Man Group theatre and reutilize that space for a more permanent production on the musical. This would probably be a good stopgap thing to get something opener quicker to capitalize on it, and then gauge what size land they want to do if any in a park. foot traffic for the musical at City Walk could also help determine guest interest in it.