VGT rates on the Treasure for the fall

[DCLMP]

In case anybody is wondering the sofa beds are really easy to fold up and down yourself. Just push it up and pull it down. Only the ones from the ceiling need the special tool.

 

[peder]

Wonderful for those who want it but not a great sign for how DCL is doing

Sure, but also most of these guarantee rates are still really expensive. It's like DCL doesn't yet want to admit that they're overpriced, so they're keeping base prices the same or even higher while increasingly offering GTY cabins. I think this strategy has some limits, because there are only so many people who can book last-minute GTY cabins, and these people are typically all Floridians or from other nearby states. There's only so much demand even with lower GTY prices. I think DCL would do better to continue to build their customer pipeline and that ultimately might mean lower across-the-board pricing, at least until there's a change in their micro-econ situation (i.e. until their total market catches up with all their new supply).

 

[SL6827]

Sure, but also most of these guarantee rates are still really expensive. It's like DCL doesn't yet want to admit that they're overpriced, so they're keeping base prices the same or even higher while increasingly offering GTY cabins. I think this strategy has some limits, because there are only so many people who can book last-minute GTY cabins, and these people are typically all Floridians or from other nearby states. There's only so much demand even with lower GTY prices. I think DCL would do better to continue to build their customer pipeline and that ultimately might mean lower across-the-board pricing, at least until there's a change in their micro-econ situation (i.e. until their total market catches up with all their new supply).

I think you hit the nail on the head! DCL never thought that they would need to be releasing discounts on thier newest ship so soon? They can't back track on pricing because that would be admitting thier greed got too high. Discounts verses lower prices from the get go can help them save face somewhat.