Well this is interesting...
Beyond Belief: Overstock Is Becoming…Bed Bath & Beyond
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Photo by Stephen Pepper
Bed Bath & Beyond is rising from the grave.
A couple of months ago
Bed Bath & Beyond announced that they would be going into liquidation. They stopped accepting coupons on April 26, stopped accepting gift cards on May 8 and stopped allowing returns and exchanges on May 24 for products bought before April 23. They’ve gradually shuttered all their stores, with all stores expected to have been closed by June 30, 2023.
That was the end of Bed Bath & Beyond. Or so we thought.
It turns out that Overstock had other ideas. They
announced yesterday that they’ve spent $21.5 million on buying the Bed Bath & Beyond brand name, domain names and loyalty program assets. They’re going to be rebranding Overstock as Bed Bath & Beyond with their websites being updated accordingly. That means that
Overstock.com will become
bedbathandbeyond.com. They’ve already changed their Canadian website to bedbathandbeyond.ca:
To learn more go to
GC Galore
Who saw this coming?