First bolded... yup. Totally my choice. *I* get to choose where/how I spend my money. Sometimes paying a tip is worth the service/food I get. So I factor that into my choice on where I eat.
Second bolded... YOU have no idea whether I'm cheap or not. You have no idea if I tip, how much I tip, or whether my tip changes based on whatever factor. If you want to ASSUME I'm cheap because I disagree with the tipping culture, that's up to you. But you know what they say when you assume something.
So that would make restaurants the same as any other business. If you go to a store and don't like the service, you don't get to adjust the price. You then vote with your dollars and don't return. Or you complain to management. Why is that a bad thing? It works in every other business but it won't work in the restaurant industry?
I have no problem with restaurants raising their food rates and eliminating EXPECTED tips. Like you said, I still pay the same. AND, I'm still free (if I so choose) to tip for exceptional service. What's bad about the restaurant industry is servers who do a bad job STILL EXPECT a 20% tip. Look at the story upthread where a server did a terrible job and chased the customer out of the restaurant. Doing away with EXPECTED tips I think would lead toward BETTER service. You want a tip? Go above and beyond.