This was said before, and I disagreed with it at the time, but now I'm starting to believe what I'm going to type.
Martha and Trump are two very different people running two very different businesses. Whereas Trump is looking for someone with a strong business background, Martha doesn't seem to care about that. She's just looking for someone to "fit in" with some aspect of her company. While I thoroughly enjoy Martha's show (sometimes more than Trump's simply because of its pure camp value), I am disappointed that we still don't know what Martha wants from her "apprentice." Does she want someone business oriented? Does she want someone who can help her think up recipes? The problem is that we don't seem to know what she wants exactly. It's still a hoot to watch, though.