Mel Gibson is an actor/director/producer. Most directors/producers make movies that strike them in some way. They also do so to make money. I see no problem with Mel Gibson making money off of this movie. That doesn't mean that it wasn't a labor of love. After all, he took a big risk. It could have gone the other way and he would have lost $25 million of his own money. If he made a movie that is well done, he should be rewarded. If it gives something back to the audience, that is great. No movie will appeal to everyone. I love The Lord of the Rings. I know many people who hated the trilogy. That doesn't take anything away from it for me.