I honestly doubt it hurt their bottom line. In the big picture the percentage of people buying non expiring option was so minimal that it was phased out due to lack of purchases of the non-expiring option.
If it was due to a lack of purchases , then perhaps THAT was due to the fact that for the past 2+ Years Disney completely removed this option from all their signage and literature! They WANTED people to forget about it, and for those of us who did know about it, they made it more and more challenging to obtain them. Over 2 years ago I was given a very polite BUT difficult time when I tried to upgrade to this option, I was told they don't really do that anymore. Now I politely protested and did get the upgrade, but the cast member made me feel like I was stealing from them(in a very polite way

). It made me wonder how many people just accepted their first "no" as fact and walked away without this feature. Listen, I love Disney, and I'm sure that non expiring tix were not killing their bottom line, but I will say that those 10 day PH waterpark non expiring tix saved me between $1154-1516 off of what I would have paid for either 1 day or 2day tickets and WP tix.....and that does NOT take into account savings on future price increases! Anyway you look at it that's a lot of money out of their pocket. I do stay in their hotels, buy their party tickets, eat their food, and buy too many Disney "memories" , but at this time they don't care...they want the guest who will come for 7-10 days and SPEND even if it's a once in a lifetime trip. They currently don't seem to care about their repeat visitors. Refurbs are not being taken care of the way they should because they can't take down an attraction for too long or it will affect a once in a lifetime trip....never mind that many features of the ride are not working properly or that things are starting to look rough around the edges. It IS a business, and that's about $, but it also used to be a business that cared about the guest and their experiences., and as a result WE became repeat visitors...over and over again, and that translated into $$$$$$! They ve lost the Disney Way - they need someone to run these parks again who cares about the WHOLE picture and what this was all about to begin with, and they will reap even BIGGER $$$. It would be a win for everyone. They ve lost their heart, but we tend to forget that when we lose our hearts watching our little ones take in the magic, and for that we will continue to fork over $$$$$$$$$.
Honest to God...I LOVE Disney, and I am not a cynical person. I'm happy and optimistic ....Im just disappointed at the course that Disney has been on lately. A LOT less everything for a LOT more money. I really wish that a member of the Disney family was still in a position to have at least some influence into what made Disney so special to begin with. Does anyone in corporate really care what Walt would think? Unlikely, and I understand, after all it's just a business.
All that being said....I will be back ....over and over again cuz I still love being in both DL and WDW, I just hope they start to put a lil more care into them, because I do love them.
Ok ...rant over.
