Like the pp said, they charge what people will pay and one of the main things you are paying for is the close proximity to 2 parks as well as the boardwalk. With that said, they're actually not that much cheaper than the monorail resorts. Other benefits include larger rooms, a variety of TS restaurants, and a choice of transportation options, just to name a few. While we prefer the MK area resorts, we did enjoy our BC stay and it was great being just a 5 minute walk from Epcot.