We use this service every time we are there, in fact, we just filled out the form for our trip in exactly 30 days. They use the General Store at OKW . I find the convenience worth the extra cost and love walking into my "home" with food in the fridge. It truly makes it feel homey and I love the idea that I don't have to run to the store to get all that I need for the first days at WDW. We don't cook any meals at OKW so what we order are just a few things for snacks and quick breakfasts. I would imagine if you are going to make anything substantial that you would be better off shopping at a real grocery store,but if it's simple things and you don't want to waste a single minute of your vacation, then this service would be what you are looking for.