OK, I've had a few hours away from this to go to dinner and a movie with my family. That gave me some low pressure time to process all of the info today. I spoke with probably 20 different CMs today just about this. I think the biggest problem was lack of information today. This was definitely a case of the left hand having no clue what the right hand is doing. The first agent in the sales department had not even heard that they were offering something like this so I don't think there was good communication between the marketing people and the sales people. That's unfortunate b/c I bet the sales team could have had a lot of good input as to how this may have been made in to a more positively received idea. It's also unfortunate that they dropped this on a Friday afternoon when it will be difficult to get answers till Monday. When I pointed out the discrepency in the cancellation policy, it took me 4 calls to get a person who would actually LISTEN to me and LOOK at the web site to see what I was saying (thank you VERY much to the gentelman from Sales who did look and didn't tell me I wasn't understanding and that the policy for room only cancelation "has always been and will always be 5 days."). I don't think they were thrilled to see that there were in fact contradictory policies for the same offer, that the more lenient one (which appears to be the incorrect one too!) is actually on the booking page whereas you must initiate a pop-up to see the correct policy AND that the "person in charge of this" had already left for the day.
Anyway, piecing together info from the 7 or 8 CMs who actually took the time to go over all of this with me and seemed to either know what was happening or at the very least, know who to go to with questions about it, here's what my speculation is (basically what the CMs I spoke with all seem to think this will likely mean....of course we could ALL be wrong

)
-I don't think this is the end of AP rates as we know them but I do think that some of these policies are going to carry over. I think we'll still see them, but that their availability will be very limited. A big part of the reason they will be limited is that it will encourage people to book with this new "program" in the future. If they are booked with the program and a discount comes out, then they are guaranteed to get it. If they play wait and see, then there is a good chance the availability will be gone. That would leave you saying "darn, I wish I'd booked this on that program!"
-I think very likely we will see some of this policy become standard for AP rates, namely needing a pass or voucher to book the rates (YES, it does say on the TA web site you can book with a voucher...I haven't tried it yet but it does say a voucher # can be entered). I would wouldn't be surprised if they limit our ability to do a 14 day hold on rates in the future as well. If that is the case, then these 2 things combined mean that you can not book a rate till you have the voucher IN HAND. By the time you order and then receive the voucher, the rate you wanted may no longer be available. I've sent an email and told any CM I spoke with that I would love to see the option to allow you to book the AP rate either with a valid passholder ID #, a voucher # or if you are willing to purchase a voucher in the same transaction as putting down the deposit. That would allow "new" passholders to book the rates and still ensure that people booking them have paid for an AP. This eliminates the problem of people abusing the AP rates when they aren't actually passholders.
-I wouldn't be surprised if they modify the online booking at disneyworld.com to allow you to book with a pass voucher. Untill they do, or if they don't end up doing it, you can book with a voucher with a
travel agent. There are many reputable Disney specialist agencies around. Working with a specialist agency should eliminate that "I know more about Disney than my TA does thing." None of us charge for our services and I am not aware of a single specialist agency that imposes any restrictions like their own cancellation fees etc. This may end up being true not just for this "best rate program" but for booking AP rates with a voucher at all.
-cancellation policy: I was told last year by a CM that there was talk of making ANY discounted room only reservation have to follow package booking rules, balance due 45 days out and $100 cancelation fee for 5-44 day out cancellations, $200 for less than 5 days out. I wouldn't be surprised if we start to see that now. TA discounted rooms are like this now, they follow package guidelines from deposit to payment due to cancellation polcies even though they are room only reservations and not packages. This nonrefundable thing is what I suspect they will get the most complaints on. It's possible they will move towards a 45 day out policy which will be better but still a BIG change for lots of people. One CM I spoke with said that a while ago, like 18 months ago an idea was tossed around where they would offer some really terrific discount off of rack rate, but that the catches would be it would have to be booked really far out in advance and would have a nonrefundable deposit, it was also suggested that the deposit would be 1/2 the cost of the booking so you'd get a really great deal for booking 6 months in advance but you'd have to give them 1/2 up front and have it be nonrefundable. He said that was just tossed around as an idea and he thought it had been abandoned but was now wondering it we may see something like that. Offer great rates but stiffer conditions and more limitations on booking. Time will tell.
What I'm recommending to clients is this...if you already own a pass or know for sure you are buying one because of the ADMISSION discounts (ie you will be going to the parks enough that it makes good $ sense to have it to save on admission) and you are already booked at rack rate and know you'll be staying at this resort no matter what, then go ahead with it. If any one of those conditions doesn't fit then sit tight and wait. If you don't already own a pass...don't bite. If you are not willing to stay in your room even without a discount....don't bite. If you have
AAA...don't bite.
A big concern I have for clients is that they've made a nice little loop hole. They are saying that they will match any discounts
to the room. Well, what about this
free dining offer or if they do some stay X # of nights and get 2 X # of day tickets free (like Universal does) then the
ROOM is technically not discounted, is it? it's the additional features that are discounted. Features not available to you with a room only booking so the argument could be made that it is not comparing apples to apples.
This is on a different subject but while talking about free dining from the conversations I had today,
IF it is extended (and everyone I spoke with had a different opinion on that...most saying they think the numbers will be crunched and bottom line reviewed before it is offered again) one thing they were all in agreement on is that they suspect if it were to be extended or offered again, that there will be a minimum of 3 day tickets required. No more 1 day tickets to get the package. Again, that's speculation but they all seemed to be in agreement on that.
This will be an interesting twist from this point on. It will be interesting to see what other changes will follow.