disney trying to get back the genZ boys

[BrianL]

I guess the best Disney way I can explain it to you is the expectations people have going to Disney World or Disneyland during their big anniversaries vs. other years. The marketing and the hype is different, Disney World's 50th was a let down compared to what they advertised, the only reason it got a pass was because of Covid but people are still upset about all the things that didn't come into being that was shown. Wish was their 100th anniversary movie, what was supposed to be their shining star (pun intended) in their media portfolio as well as showing off a new animation style that would blow us away. When that failed, yeah, people were disappointed maybe even outrageously so. But I don't think that's silly, I think that's human.

Well, it's one thing to advertise something that you just don't have. If Disney advertised a specific parade on specific dates, but then it wasn't running, that's a little different than if you just didn't like the parade when you saw it. They marketed Wish as a movie. If you paid your money you saw a movie. The rest of is subjective, so of course the marketing will lean into the positive.

 

[Elijah Abrams]

Luca, Soul, & Turning Red went straight to Disney+ and barely got ANY marketing. My point is that every commercial for every movie ever made tries to make it look good. That's the point. If you see a movie and it's bad, were you "lied" to? Well, kind of, because all advertising is inherently deceptive. I mean, that bathroom cleaner that I bought worked okay I guess, but in the commercial, it makes everything spotless in seconds! My point is, they don't make commercials for movies that try to make it look mediocre or even bad - they are always going to try to make it look as good as they can. Why would you hold a movieto some kind of standard based on that. If the commercial didn't make it look good, why would you even see it?

All because of that stupid virus that came from that awful country, China!