Disney KNOWS and openly admits that they pay less than "market rate." They know it. At the corporate level, the pay is about 30% less than industry average across the board. They think the Disney name and company perks are "worth" the wage gap. And for many years, it was true. The pandemic has changed all of that. The company name is slowly being eroded by poor decisions and bad leadership
The employee perks are not as valuable as they once were. I have known a few people who have worked Director (or higher) level jobs with the company. They have all left for jobs that pay better elsewhere. They cited toxic leadership as the primary reason for wanting to look elsewhere for jobs. The company has lost some of its shine. Layoffs happen frequently and without warning.
You are right that people know the pay before they take the job. And a lot of entry level jobs are STILL desperately trying to recruit people with 4 figure sign on bonuses. It's not enough. They will need to pay more. They slowly notch up the pay rates (at least here at
Disneyland) with each new job posting, but they are still way off the mark if they WANT quality employees. WDW uses the college program so they can get away with, essentially, slave labor over there. That isn't the case at Disneyland and as a result, you have an understaffed resort as a whole. When Disneyland was closed for over a year, they lost employees to other jobs that remained open and those employees are never coming back.