Originally posted by GenieDana
Although for nostalgia, it would be "interesting" if Disney sailed from CA for the 50th - but it makes very little economic sense to do so:
The Disney Magic will be temporarily repositioned to Southern California in summer 2005 only if Disney has a business case that makes economic sense — and I think that such a business case is very possible.
Let's consider the prices that
DCL could charge if the Magic offers a repositioning cruise through the Panama Canal to Southern California in May 2005, a series of 3- and 4-night or 7-night cruises (or a combination) to Mexico, and a repositioning cruise back to Post Canaveral in the fall.
The Panama Canal cruises would take around two weeks each. They would probably occur in May and October when DCL normally must offer some of their lowest cruise rates to fill their Caribbean cruises. The Panama Canal cruises would be very attractive to those DCL repeat guests who are able to schedule 2-week vacations at those times.
The summer cruises out of Southern California would also benefit from the "supply and demand" situation. The supply of DCL cruises out of Southern California would be very limited. Such cruises would be likely to sell out at
top prices.
There is a cruise ship infrastructure that DCL can leverage in Southern California — cruise terminals, food suppliers, and other support services. The crew of the Disney Magic would be the same regardless of whether the ship stays in Florida or temporarily goes to the West Coast.
Another part of the economic equation is that Disney could use the famed Disney PR skills to get significant media attention for DCL and
Disneyland. As noted in this thread, July 17, 2005, will be the 50th anniversary of the opening of Disneyland. Such publicity could be worth millions.
One way or the other, Disney has almost certainly made a decesion about where the Magic will sail in summer 2005. I assume Disney is just waiting for the right time to make an announcement.
By the way, there have been various posts on this board discussing that all 2005 dates have been announced for the Disney Wonder, but that the Disney Magic cruises are only listed through May 2005. That, however, is really not strong evidence, given that the other major cruise lines also haven't announced 7-night cruises beyond May 2005.