pricerunner.co.uk showed the 400D's best price in the UK was £439 delivered the other day.
Years back, it was always cheaper to buy such products in the US, but these days prices are much closer.
I remember my first DVD player I bought, the Philips DVD825, which cost me $300 in Target. At the time, Comet/Curry's etc werent even stocking such items, and specialist retailers were charging £500+ for the cheapest DVD players.....Id like to see a US retailer bettering the ASDA £9 dvd player currently on sale !