I like it for a couple reasons: first off, I'm not a huge morning eater. So, breakfast foods always seem to heavy and filling. I'm fine with a peice of toast in the morning. So, eating them at night makes it more enjoyable, as I'm awake and hungry. Secondly, most breakfast foods are quick and easy to make. I can throw together pancakes or waffles in a couple minutes when we need a fast meal. Oh, and its also cheap. Pancake mix and some bacon can feed our family of 4 for a couple of bucks!