bcla
On our rugged Eastern foothills.....
- Joined
- Nov 28, 2012
- Messages
- 25,711
Didn't Wheel of Fortune pay out it's prizes in the form of Service Merchandise Products and gift cards when it first was on the air? I remember a set filled with items and prices on them, and the winner had to 'spend' their prize money on items from the display or take the gift cards for the balance. That was Service Merchandise? Right?
It would have been a gift certificate. Gift cards weren't available until the mid-90s. One of the primary reasons for gift cards was that gift certificates were somewhat easy to counterfeit and the whole idea of using a bar code (such as a print at home coupon) or matching a serial number (even though many gift certificates had serial numbers) was kind of new. I have gotten gift certificates for independent stores or restaurants, since it's too expensive to set up a gift card infrastructure for one or two locations.