Same co that owns Broadway @ Beach & several other developments/attractions. We heard about it when we visted summer of '05.
Sad reality but, the mom & pop of hotels are fading away, developers are offering big bucks. Must admit we like the mega-resorts @ MB with fantastic poolscapes...always thought WDW resorts couldn't compare.
There was an announcement of a Hard Rock amusement park/concert venue & hotel complex around the same time to go in where the Wacamaw Pottery stands, not sure what happened to that deal.
IMO, a MB development (ocean front) would be a winner!!! Just hope they wouldn't set it up like HH, which has no allure for us since accomodations aren't directly beach front.
They could easily rehab an existing resort (most large have studio & 1 & 2 BR layouts aleady) & DVC brand it.