I live in Southeast Florida so grocery prices are insane no matter where I go. Whole Foods has the best prices when it comes to organic produce and meats. Publix is insane when it comes to those foods (organic apples @ WF are $1.99 and $3.99 at Publix. Ground turkey $3.99lb at WF and $5.99lb at Publix). I buy our organic dairy and pantry items at WF, Costco, Target & Publix based on who is having the best sale this week.