Wall Street Frets over Disney's Feuds & Slumping Sales

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Disney dogged by talent-loss issues
Dismal box-office sales, Miramax pact spur concern

By Russ Britt & Jon Friedman, CBS.MarketWatch.com

LOS ANGELES (CBS.MW) -- At his darkest hour when he was under the shareholders' microscope in March, one thing Disney Chief Executive Michael Eisner could point to was that his movie division had done well in 2003.

Wall Street frets over Disney's feuds, slumping sales.
The company's Miramax division had dominated the Oscars with best-picture winner "Chicago" and a slew of other entries. Plus, Disney's own motion-picture division was the industry's domestic box-office king, buoyed by two $300 million pictures, "Finding Nemo" and "Pirates of the Caribbean."

A month after that shareholders meeting, though, streak turned into slump for Disney (DIS: news, chart). Since April, the company has released four big-budget, high-profile flops.

Further, its relationship with Miramax, the veteran Oscar-winning film unit, appears in jeopardy. The contracts of principals Harvey and Bob Weinstein are up for renewal, with talk the duo may split from Disney. Each side, however, is unwilling to say that will happen.

And despite optimism for Disney's short-term prospects, some on Wall Street are concerned the recent slump is a sign long-term problems remain in the Magic Kingdom.

"It goes to the greater issue of whether Disney has lost its creative edge," said Todd Mitchell, an analyst for Blaylock & Partners. "I think Eisner's in a position where he needs to deliver."

The string of struggling Disney films began with "Home on the Range," an animated feature released April 2.

Though Burbank, Calif.-based Disney is trying to get animation costs under control, "Home on the Range" cost an estimated $110 million to make and returned $52 million worldwide.

Next was "The Alamo." Released on April 9, it cost an estimated $107 million to make, plus $30 million to market. Total worldwide receipts were $24 million.

Last month, Disney's remake of "Around the World in 80 Days" cost $140 million to produce and market, but has made only $25 million worldwide thus far. Disney's only solace is that it didn't shell out production costs for the film; that was handled by a separate group of partners.

The curse has may even hit Jerry Bruckheimer -- a veritable hit machine -- whose "King Arthur" came out July 7. That film cost an estimated $160 million to make and market, and brought back $31 million in its first eight days, considered too slow a pace to recoup its costs.

Chuck Viane, Disney's head of distribution, acknowledges the company's performance looks lackluster when compared to last year's record U.S. box office take of $1.5 billion.

Moreover, Viane asserted, "King Arthur" is no flop. He believes it will ultimately bring in returns that amount to a mid-range success.

"I think it's a double. It's certainly not a single, or a strikeout," he said. Viane adds that "Home on the Range" was moderately successful in his view, but he acknowledges that "Alamo" and "Around the World" were disappointing.

The film business is cyclical by nature. Studios often find themselves in streaks and slumps, thanks to fickle public tastes. Some investors sympathize, such as Mark Greenberg, manager of the $1.1 billion Invesco Leisure Fund in Denver, who says entertainment executives work in a fishbowl.

"Every business has issues like Eisner has with (Pixar chief) Steve Jobs and the Weinstein brothers," Greenberg said. "This is the only thing that gets written about in the press. Nobody really cares where the steel comes from for appliances."

Questions about Disney's creative direction have only worsened with the chilly relations with Miramax, coming not long after its divorce from Pixar (PIXR: news, chart), the creator of "Finding Nemo."

"I think Eisner is on an unfortunate trajectory," said Michael Holland, president of money managers Holland & Co. in New York. "Everything appears to be spinning out of control. For someone who is a control freak, this must be a nightmare. It's yet one more negative."

In New York, Matthew Hiltzik, a spokesman for Miramax, said the company declined to comment on its relationship with Disney.

To be sure, the movie division's slump comes at a time when Wall Street's cool sentiment toward Disney is thawing a bit. Disney's stock, a component of the Dow Jones Industrial Average, has languished well below its 52-week high $28.41, set in the wake of Comcast's failed takeover attempt.

Earlier this month at an investment conference, Eisner said that he was considering an increase in the company's dividend payments. Standard & Poor's subsequently softened its stance on Disney's credit outlook, replacing a "negative" moniker with "stable" but keeping its ratings.

And some analysts are encouraged by the recent performance of Disney's theme parks, which have been in a slump of their own since the Sept. 11, 2001, terrorist attacks. There's also been improvement at the company's oft-troubled consumer products division, and its ESPN division continues to thrive.

"Those businesses are doing so well, that theatrical performance at the box office is not a significant concern at this point," said Tim Wallace, analyst for UBS Securities.

Another big performer that's helping offset recent theatrical troubles is the studio division's own home video sales, helped by "Nemo," "Pirates" and other successful titles from last year's film slate.

But therein lies the rub for the division, analysts say. Sure, the titles from 2003 helped this year -- but what about 2005? This year's duds are unlikely to do the heavy lifting for Disney's studio operations next year, so the company will have to bank on producing a hit.

Paul Kim, analyst at Tradition Asiel Securities, is concerned the company won't be able to live up to double-digit earnings growth projections beyond 2004 if that's the case. The company already expects to live up to 30 percent earnings growth for this fiscal year, which ends Sept. 30.

"The perennial question at Disney is, 'What is the earnings power of this company'," Kim said. "Disney was never about fiscal year '04. It's all about next year."

Bob Chapek, Disney's home-video president, says each of the box-office disappointments could turn around when it they arrive in video stores.

"While it's nice to have that wind at your back -- I don't want to say it's irrelevant -- but it's not as important as people in this business think it is," Chapek said.

Last year's "Brother Bear," a modest performer in U.S. theaters, had a better run when it hit video stores. As Chapek puts it, "It performed like a title that had twice the box office that it did."

"I think each one (of this year's films) holds potential for us," Chapek added. "I think we're going to dramatically overperform on each one of those."

There remains the possibility that Disney can pull out of the slump as early as the end of this month. That's when it releases "The Village," the latest offering from M. Night Shyamalan, creator of "Sixth Sense" and "Signs."

Also on the horizon is the November release of "The Incredibles," the sixth computer-generated animated film by Pixar. Other titles Disney hopes will pan out are "National Treasure," starring Nicolas Cage, "Mr. 3,000" with Bernie Mac and "Ladder 49" with John Travolta.

If none of these rises to the occasion, Disney could face its first sub-$1 billion year at the domestic box office since 2001.

And if Eisner is unable to keep Miramax and the Weinsteins in the fold, Disney's standing as a creative entity may be threatened, investors say.

"I think that it is not a big deal financially in the near term," said Ken Marlin, an investment banker with Marlin & Co. "But it is a big deal psychologically in terms of Eisner's ability to survive as CEO. It is one more example of Eisner's difficulty in dealing with strong, powerful people."

Russ Britt is the Los Angeles Bureau Chief for CBS.MarketWatch.com.
Jon Friedman is Media Editor for CBS.MarketWatch.com in New York.
 
Disney has lost its creative edge,
Well - Duh. How many of us have been saying that for several months/years? :p :jester:
Do it on the cheap and fire your creative people. :crazy: Gee I wonder what will happen? ;)
 
***"And if Eisner is unable to keep Miramax and the Weinsteins in the fold,"***

The Weinsteins may leave, but how will Disney lose Miramax ? Miramax is a wholly owned sub of Disney.
 
Vike, Weinsteins=Miramax, just as Pixar=Lassiter et al.

Miramax is just another 'name' or 'brand' without the two guys most responsible, for better or worse, for the content it distributes.

Oh yeah, and there's speculation that Miramax gets bought or sold out to consider.

All in all, for the last four movies to total such disappointing numbers, even worldwide, has got to make the Big Chee$e mighty nervous.

I would hate to be his second-in-command right now, or the head of Disney Studios. Me thinks heads will soon roll.
 

last year disney had a tremendous year at the movies but were lambasted in other areas (resorts and parks)...This year they're taking a licking at the movies but parks and resorts ARE doing well and as I just read recently ABC's new lineup is the most promising...

Eisner's a freakin' magician and he'll be here until he's ready to go, so we all need to deal with that, but I take issue that Disney has "no" creativity left as I think they do and I think it's been proven by works like Pirates of the Caribbean, many small budget family films, Mickey's Philharmagic and M:S at WDW and the continued success of DCL and Broadway...To say they have "lost their creativity" is simply disingenuous.

As for Miramax, Vike is right, of course, but Miramax is kind of a misnomer for Harve and Bob...Disney can't afford to lose them.
pirate:
 
Mr. Pirate, I think Vike is wrong here, in that the writer of the article is talking about the fact that the Weinsteins may attempt to buy the company back, or bolt.

But that's just my reading of the article coupled with the rumors we've heard before.
 
I don't know wether I'm right or wrong about Miramax. I just remember a recent question to ME about possibly losing Mir and his comment basically was "how are we going to lose it ? we own it".

Obviously Disney doesn't own Bob & Harvey and they can chose to walk at anytime I suppose.... or possible buy Miramax.
 
Mr Pirate, I'm really bad at darts. I mean I really stink. But if I keep throwing long enough even I'll hit a bullseye.

Lame I know but it works to illustrate my opinion. In the successes that you listed, I think that in some cases talented people were allowed to create without interference and in some cases you see that occasional bullseye.
 
I think some of the problem has been timing this year.

Around The World In 80 Days came out around the same time as Spider Man 2 and Shrek 2 - I adore the movie, but did it really ever have a chance? Home On The Range is due to be released here around the same time as The Incredibles so I don't think that that'll last very long...

[EDIT] No, Disney haven't lost ALL their creativity but they have lost much of it - that's why they're eyeing up Studio Ghibli.



Rich::
 
Darts...Well, I understand your point (heh, heh, heh)...But what about painting? I'm a lousy artist but you must be good as you keep painting my views into the same corner.:p I agree that Disney seems to be floundering but it seems necessary to look at the big picture, I mean last years movie success could hardly be described as a "lucky dart throw", I mean every thing they touched was gold. How does the "creativity" of a Company go from the gold standard to the american standard in one year?

More to the point on my defending the talent...I'm simply refuting when many say that "there is no talent left"...It's these broad characterizations that get my fingers pecking. I wasn't debating those who contend "artistic decline" only those who claim there is "none" left.
pirate:
 
Maybe all the movie reviews that are posted on this board are jaded or at least viewed thru rose colored glasses but from what I've read, most of these flops were actually good movies. I'm not much of a movie-goer so I can't really say one way or the other.

But this year timing seems to be the biggest butt kicker for Disney. Look at Shrek and Spidey.... Titanic couldn't have handled that kind of competition.

Last year Disney pumped out a bunch of nice,family friendly,low budget flicks that did very well.... not blockbusters.... but still VERY well. I find it hard to believe that in the course of one year Disney lost all its talent.
 
Well I've been waiting for an article like this to crop up.

True, the box office for Disney is floundering thus far yet look at what the author states:
There remains the possibility that Disney can pull out of the slump as early as the end of this month. That's when it releases "The Village," the latest offering from M. Night Shyamalan, creator of "Sixth Sense" and "Signs."

One hit film and Disney can pull out of the slump? What does that tell you about this segment of their business.

Another comment I found of particular interest was this little quote from Disney's home-video president:

Last year's "Brother Bear," a modest performer in U.S. theaters, had a better run when it hit video stores. As Chapek puts it, "It performed like a title that had twice the box office that it did."

What?? Now how could that happen? Afterall haven't they lost their creative edge - as reminded by the many posters who can't help but tout their past remarks.

Ok experts! Tell us exactly how a lack of creativity resulted in this widely criticized supposed handdrawn animated flop flying off the retail shelves??


Lastly:
And some analysts are encouraged by the recent performance of Disney's theme parks, which have been in a slump of their own since the Sept. 11, 2001, terrorist attacks. There's also been improvement at the company's oft-troubled consumer products division, and its ESPN division continues to thrive.

Theme park performance has improved. Why? If the initial drop in attendance was not due to the economy stupid or security within the airline/travel industry, (as we've often been reminded here) then what is causing this?

And which parks are they referring to?
 
Nice post crusader!

Vike, you seem to have forgotton PoC, unless you considered that low budget...:cool:

But crusader is right on...What exactly does this tell us about the movie side of Disney biz or the movie biz in general? Pretty much, you're as good as your last hit. If 'The Villiage' and 'Princess Diaries Two' are big and this is enough to overcome the depressing results of 'Hidalgo,' 'The Alamo,' 'HotR' and the rest, then it is obvious that there are many underlying circumstances that we viewers from the outside just don't see. Am I wrong?
pirate:
 
1. I saw 80 Days - it was very, VERY good. The others who came with agreed.
2. Brother Bear may have done better on video if parents were at that time hunting for a good film to take home for the kids as opposed to hunting for a great film to take the kids to...
3. Disney have something to do with The Village?! Well, that's some good financial news and depending upon your taste in films, possibly fantastic news all around!
4. I'd assume WDW. The travel agents here in the UK have been telling me (I've been after a holiday in LA) that Florida has become very popular of late :)



Rich::
 
So last year's success was offered as proof that Disney still had it and Eisner should at least stay on, and this year's failings (as well as the struggles of 2 years ago) are merely part of a cycle.

I don't know why I bothered to open the thread. I already knew that's what was going to be said anyway.

Carry on...
 
***"So last year's success was offered as proof that Disney still had it and Eisner should at least stay on, and this year's failings (as well as the struggles of 2 years ago) are merely part of a cycle."***

Where did anyone in this thread say that ? The only reference to ME I see is Peter refering to him as a "magician" in his ability to keep his job.

I guess I'm missing the point you're trying to make.
 
His point??? That more enlightened conversation takes place elsewhere...Well, on second thought...:p :p :p

Although, as Mr. Viking pointed out NO ONE has actually lauded Eisner or Disney for anything (but you're free to read into it anything you'd like), it still stands to reason that a tremendous high of a year ago followed by a possible huge lull the next year (I say possible because by many accounts 'The Villiage' and 'Princess Diaries 2' could still be saviors for 2004) only prove the cyclical nature of this business and is NEITHER proof of the Companies lack or wealth of creativity...
pirate:
 
If I remember correctly, they ranked first in films released as well.

If not, I'll retract my previous comments about 2002.

His point??? That more enlightened conversation takes place elsewhere...
Honestly, that wasn't my point.


Clearly it was not in this thread that last year's box office success was given as a reason Eisner should not be let go. Everyone who has been around here for at least the last year knows, however, that it was provided by SOME as a reason in past threads.

Some of those same folks are now writing off this year's struggles as part of an inevitable cycle.

THAT is my point, and it happens anytime Disney has a struggle or failure.

Not everyone here is one of the "some", but on the other hand, you did read the same posts I did in the past, so you shouldn't be confused by anything I'm saying.

If the shoe don't fit, don't try to wear it.

If it does, admit it.

Or don't, and keep the conversation predictable.
 
***"Some of those same folks are now writing off this year's struggles as part of an inevitable cycle.

THAT is my point, and it happens anytime Disney has a struggle or failure."***

Agreed.... if someone is going to praise ME for last years movie success, then they need to blame him for this years failures.

But I don't think anyone in this thread is saying either. Personnally, I'm not blaming any one thing. I don't feel Disney suddenly lost all the "talent" they had last year. I don't believe Disney suddenly started making bad movies this year. Trying to predict what will happen at the boxoffice is harder then trying to pick the next .com success on Wallstreet. I think everyone knew Shrek2 was going to be a hit, but 426 mil in 63 days and still counting ? Does that make Pixar less successful or #2 now in the CG world ?

Disney had an unbelievable year last year, set record numbers. Does that mean they hired all the best talent for a run for the record, (ala the Marlins a few years ago), and then purged their workforce,(ala the Marlins a few years ago) ? Or did the strength of Nemo & PoTC entice people to go out and see "everything Disney" because of their success ? Or did Disney just get lucky and make the movies the fickle audience just happened to want to see ? Or did they release substandard fare at the right time,when there was no strong competition ? Maybe AV can tell us.
 












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