If you don't want to pay the really high-end prices for brands like Yeti or Orca, your best bet is to stick to the more common brands' "marine" products. Those are designed for fishing, and generally give you the best bang for the buck. (The Igloo Glide Marine Ultra with the pull-out handle is excellent (this is the most common one I see in people's hurricane kits; it runs about $175 for the 110 size. The lever handle makes it much easier to move.)
Note that performance in a cooler ("ice chest" where I come from) is always directly related to how it has been packed. If there is no seal and latch mechanism on the lid, you really MUST add a solid insulating layer such as a towel or a bundle of newspaper below the lid to keep outside air incursion to a minimum. Air is your enemy in a cooler; you want to use crushed ice, not cubed, so that there is no air between the cubes, and it should be filled completely. Again, an insulating layer inside under the lid makes a big difference if the cooler is no longer filled completely to the top.
The first time I encountered Yeti products was on a visit to Charleston, SC. I wandered into a location of
Palmetto Moon, and was amused to see these high-end hunting chests in a store that is mostly devoted to collegiate logo items. I guess that stylish Carolinas' tailgating requires serious equipment.