I know your kidding, but can you not see the Dad in the last Carousel of Progress scene holding a Starbucks mug?yes, complete takeover of the brand... i heard they are now going to replace the new POTC mermaids with the Starbucks mermaid. Under The Sea is now going to be sponsored by Starbucks and they are going to sing "Under the Coffee... " Mickey Mouse is now be referred to as Coffee Mouse.
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Dole, Kodak, Sharpie, GM, Siemens, blah blah blah.... all in the world and none have "taken over the brand itself"