I did find it nosier than spoodles, but not that bad.
Most of the restaurants are going to be loud in Disney.
They are full of families who have been in the parks all day.
I do think you are getting more families here (just opinion) because there is a "celebrity" chef. I do not ever recall Spoodles being very busy.
I have also heard complaints that he staff yell something randomly in the kitchen ("oopa" or some such). It may be when they drop something.
Since it is an open kitchen and a currently busy location I think this is to be expected that it is not a quite place.