Sometimes we do, sometimes we don't, kind of depends on the vehicle. Some just beg for a name. Right now my car doesn't have a name but the one I had before it was named Kit. It was one of the first cars that had the on board hands free calling feature and the first time my son and I got in it, it spoke to us and my son said "Mom, you've got Kit" (Knight Rider). Hubby's truck is sometimes called the monster, big old Dodge Ram Dually. His car is called the zoom zoom, little Infinity. Our RV is called Hannah. The brand is a Montana so it just named itself. Hubby's truck before this one was Big Red cause it was a big ole red truck.