1) Any TS eatery can, and does, do personalized menus.
2) It is just the the old-style are no longer done. *
3) Now, then mention the person's name and event
. . . "Happy Birthday, Jimmy"
. . . "Happy 67th Anniversary, Fred and Ethel"
* Some eateries would put in wishes and photos and other scanned items. This got to be too bothersome, so now they just type in the event and name and re-print the menu.