dianeschlicht
<font color=blue>DVC-Trivia Contest, Apr-2006: Hon
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Universal Orlando overcame a steep drop in attendance last year -- which it blamed in part on Walt Disney World's aggressive marketing -- to earn record profits.
Universal offered several reasons for the smaller crowds: [...] And Disney's big 50th-anniversary promotion and new flexible ticket plans lured people away.
Universal hopes to boost attendance this year with a new advertising campaign, its own flexible ticket plan and a "kids get in free" deal.
Several industry observers said the company needs to, because attendance is the driving factor of theme-park income. (emphasis added).
DrTomorrow said:Talking about Disney marketing, Dining Plan and AP discount, of minor interest is this thread from the News & Rumors board about Universal's attendance. A few quotes:
Doesn't bother me if people don't think renting points is a good deal. The fewer people renting, the longer I can procrastinate and still end up with a reservation at my beloved home resort!LIFERBABE said:...(snip)...
I just wish people would compare DVC resorts on points to Deluxe CRO packages. If they do the math based on that, they will find they are coming out cheaper renting points........
twister said:So only cash paying customers get the plan?
I pre paid my cash stays with DVC, or atleast that is what the guide told me I was doing when I wrote out the 15k dollar check.
mikesmom said:I agree with Chuck. It may be "free" but it isn't without cost. On top of that, I'm not sure all that many people could actually eat all that "free" food, particularly in September when it is still plenty hot. I know if it were our family, half of the free meals would never get used. I suspect Disney is counting on that.
Yup. We just broken even last year, so it takes several years for that discount to pay off, but from now on, for us, it's all gravy.Yes we get a "discount" if we give Disney 15k dollars and promise to give them 600-800 more each year.
Disney doesn't have that money either. They used it to construct the resorts in the first place.twister said:You are totaly ignoring the fact of giving Disney 15k up front and in advance. I doubt if most people had that 15k stored in a coffee can collecting no intrest, nor do I think Disney hasn't invested that money and gotten a return on the investment.
Thanks for posting this, Bill! It is a great way to explain that DVC is a timeshare and operates as such. THanks for putting it into the RIGHT words!Caskbill said:Disney doesn't have that money either. They used it to construct the resorts in the first place.
That's what timeshares are all about. Construction costs, sales costs, Furnishings, Landscaping, Support structures, Roads, Lights, Waterways, Land, taxes, legal documents....and so on. All paid for by the initial buy-in by the members.
Remember, by law, DVC cannot make a profit. If any money was left over and later invested, those returns must go back into the association, not into Disney's pockets.
i don't think this is quite true. Disney cannot "mark up" most operating costs (for our dues), but I'm very sure that the Developer (Disney) did/does make a profit on the construction of the resorts.Caskbill said:...(snip)...Remember, by law, DVC cannot make a profit. If any money was left over and later invested, those returns must go back into the association, not into Disney's pockets.
twister said:So only cash paying customers get the plan?
I pre paid my cash stays with DVC, or atleast that is what the guide told me I was doing when I wrote out the 15k dollar check.