I do agree with the idea of never paying full price for kids' clothing. I buy most of my kids things from yard sales, consignment stores, and ebay (great for school uniforms, which are difficult to find locally). I don't shop department stores often because I find that going to the mall ADDS more "I wants" and "I needs" -- often mine, not the children's -- and these must be weighed against the clearance savings.
On the other hand, I have not always been able to find EVERYTHING they need on clearance. Buying MOST things at used prices allows me to splurge on the few things that I can't find cheaply.
I have also found that buying cheap becomes more difficult as the children get older. It was a breeze up until size 7 -- that's when the kids' growth slows down and they start to wear things out (as opposed to outgrowing them).
I've heard some people say, "Oh, I never buy ahead. I don't know what size he'll be next school year." I have "missed" on a few items. For example, I've bought girls' white dress sandals that fit in the middle of winter but were outgrown well before Easter. However, the savings more than makes up for the few mistakes -- especially because I can resell them again at my own yard sale. Girls' dresses are easier to fit than jeans, so I'm more willing to "chance" an iffy fit for dresses.
I also agree that (in general) it's better to stick to name brand stuff rather than buy Target and
Walmart stuff. On the other hand, if the item is really, really cheap sometimes I'll say, "Okay, this is a one-child purchase. I'm okay with that." I'll give you an example: We're going on our first
Disney cruise soon, and my girls needed some nice dresses to wear to dinner. I found matching cute (but very cheaply made) poufy dresses at The Children's Place last week. They probably won't stand up to more than two washings, but they were 4.99 each. I'm okay with considering them "disposable dresses" for this one special occasion. On the other hand, when I buy school uniforms I always buy top quality Lands End stuff (though never new) that can be passed down to the youngest daughter.
I also agree with the person who said it's best to stick to classic styles. My girls are three years apart, and I don't want my youngest to be saddled with an entire wardrobe of "has been" clothing. Plain jeans, simple sweaters, basic tops . . . these won't go out of style. If a child must-must-must have a certain fad item, that's the time to buy a cheap-o Target version (and have her pay half so she'll appreciate it).
I have two new tips to add:
First, consider using Sears for as many children's purchases as possible. They GUARANTEE that your child won't wear out the clothing -- if it wears out, they'll replace it. So, you buy a pair of jeans for your oldest daughter; she wears a hole in the knee and you trade them in for new ones; then they're passed on to your younger daughter, who can trade them in as needed again . . . what a deal. Obviously, this is most useful for coats, jeans, and shoes. You must save the receipts and tags to "trade them in." They've always been very nice about this, and I've traded in bunches of stuff! When I buy things, I always cut the tags off immediately and save them in an envelope marked with the contents (size 10 jeans -- dark blue; 2 medium sweatshirts -- yellow flowers and solid red); makes it easy to find the receipts later.
Probably the biggest tip of all: DON'T BUY MORE THAN YOUR CHILD NEEDS. So many kids get new clothes all the time "just because." Kids don't NEED tee shirts from every place they visit, Halloween sweatshirts, more than three pair of jeans, etc. It's a waste of money and it sets up bad expectations for the teen years. My kids wear school uniforms, and they each have very small school wardrobes. For winter, each girl has two pair of ,khaki pants, one skirt, and one jumper -- total of four choices -- plus matching shirts. For summer, the girls have two skorts (and, of course, the skirt and jumper are still good).
In closing, I think that watching kids' clothing prices carefully is a GREAT way to save money. One last tip: Keep a small notebook with a list of kids' clothing you're saving for next season. This will prevent you from accidentally buying ANOTHER pair of size 3 sandals or a fourth pair of capris. I used to make that rookie mistake all the time!