No more athletes saying "I'm going to DisneyWorld"

[Pigsty333]

Disney has decided to end this practice of having an athlete or MVP during a "big" game such as the upcoming SuperBowl or World Series, saying at the end of the game, "And what are you going to do next - I am going to Disney World"

They related that they are concentrating all their advertisement on the upcoming 50th Anniversary Celebration. So, no more athletes or parades right after such events. What a big letdown.

 

[TinaMedley]

The very first time it was said it wasn't a promotation item. Phil Simms (NY Giants I think) was really going to WDW after the Super Bowl with his family. So, they just kind of took it from there. I agree it is a big let down, but as they would say onto bigger and better things.

 

[Pigsty333]

Phil Simms was the first to say, but only after Eisner's wife came up with the concept during a dinner and it was proposed.

Just, that it was a lot of fun and a lot of people did make it to these events to watch the celebrities.

 

[roadtripper]

Bummer. I was looking forward to Tom Brady saying it next Sunday --
Of course, he could recite the phone book, as long as it's televised...

 

[MrsKreamer]

could this be related to all the scandals with athletes like the steroid use and such?

 

[TinaMedley]

Well, I thought maybe somebody for the Eagles would say it!

 

[DebbieB]

could this be related to all the scandals with athletes like the steroid use and such?

I don't know but it could be just a business decision. They probably are not getting back what it cost them to make the commercial (and pay the athlete).