Look, I'm certainly not going to argue that resale isn't cheaper. Obviously it is. BUT... The comparisons aren't apples to apples.
I'm a numbers guy, I crunch everything. Two things that seem quickly glossed over when comparing the direct price to the resale price... contract end date and maintenance. Out of due diligence, I checked several resale sites. Of the non-monorail resorts, BWV appeals to me most, so I took a look there...
19,500 for 200 points. Sounds great compared to my 21,500 for 120 points right? Except the contract expires in 2042 and it's not loaded. I'd be paying $3.90 per point over the life of the contract and over $20k more in maintenance between now and 2042. By comparison, I'm paying $3.51 per point for my fully-loaded PVB contract which expires in 2066.
Meanwhile the SSR deal mentioned earlier is certainly a good one... Expiration is in 2052 which makes it $2.47 per point... Except I have no intention of staying at SSR on any of my trips. And given how important everyone says home resort is, it seems like that wouldn't make any sense for me.
I also looked at some PVB resales. I could get a 150-point non-loaded contract for 22,350. It's $3.02 per point which is certainly better than my rate. BUT... I'm probably paying about an extra $17k in maintenance over the life of the contract than with the 120-point contract. I'm not actually looking for 150 points right now, so just because I can get more points at around the same cost I'm paying doesn't mean I should, and as people often say here... getting discounts by spending more money than you planned to is not saving money. As for 120-125 points contracts... I could probably find one if I'm patient, but after discounts, bonuses, need to rent points for trip I'm planning next year, etc. I'm probably only saving $1,500 at best. Obviously to some that savings is a big deal -- and I'm not arguing that it shouldn't be a consideration -- but for me it's not worth the hassle.
Also, this seems easily overlooked, but I feel my sales guide earned her commission. She was fantastic, and with all my running around back and forth on closing day, she took extra time, even to sit with me and chat about stuff that had nothing to do with Disney while I waited for the van. It wasn't a sales push at that point... I'd already signed the papers. It was just being friendly. I'm not saying that in and of itself is worth $1,500 (obviously it's not), but it's one of MANY factors why I wouldn't just knee-jerk cancel my direct and buy resale. Mileage is going to vary for everyone individually, but I'd feel pretty lousy dumping the contract and buying direct just to save some money. Also, call me a sucker if you want, but if NO one buys direct, there's no
DVC. They are, indeed, a business. If resales were enough to keep the business running, they wouldn't staff as many kiosks as they do at all the resorts and parks.