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Mouse ears dress up for 'Pirates'
Scott Powers | Sentinel Staff Writer
Posted June 20, 2006
Now all those Mickey Mice can dangle hoop earrings from their big, round ears.
In a tie-in with the upcoming Pirates of the Caribbean: Dead Man's Chest movie, the Walt Disney Co. is releasing a pair of its iconic ears fashioned for a Mickey Mouse pirate and a Mickey Mouse pirate princess. Both sport a hoop dangling from the left ear.
The hats are the latest in a rapidly generating, new line of multicolored, decorated versions of the old standby. For 50 years, the ears came with the same color palette that Henry Ford used to insist on for his cars: black. No more.
Think faux fur ear hats. Princess ear hats with lacey veils. Tinker Bell ear hats. Ear hats with stars for the Fourth of July.
Disney first started messing with the traditional version last year as part of the company's "Happiest Celebration on Earth." People loved them, so in recent months more and more versions have been introduced, said Dara Trujillo, Walt Disney World's manager of merchandise franchise and synergy.
But Mickey Mouse with an earring?
"We are so 2006," Trujillo said.
Scott Powers | Sentinel Staff Writer
Posted June 20, 2006
Now all those Mickey Mice can dangle hoop earrings from their big, round ears.
In a tie-in with the upcoming Pirates of the Caribbean: Dead Man's Chest movie, the Walt Disney Co. is releasing a pair of its iconic ears fashioned for a Mickey Mouse pirate and a Mickey Mouse pirate princess. Both sport a hoop dangling from the left ear.
The hats are the latest in a rapidly generating, new line of multicolored, decorated versions of the old standby. For 50 years, the ears came with the same color palette that Henry Ford used to insist on for his cars: black. No more.
Think faux fur ear hats. Princess ear hats with lacey veils. Tinker Bell ear hats. Ear hats with stars for the Fourth of July.
Disney first started messing with the traditional version last year as part of the company's "Happiest Celebration on Earth." People loved them, so in recent months more and more versions have been introduced, said Dara Trujillo, Walt Disney World's manager of merchandise franchise and synergy.
But Mickey Mouse with an earring?
"We are so 2006," Trujillo said.