We flew Virgin last time and booked our limo from airport to the Hard Rock Hotel and for the return journey through them. They used Mears. It worked out cheaper for us as there were 4 adults and 2 kids - transfers would have been £130 at that time, limo was £110 (this was 2 years ago).
Clairemarie, try Tiffany Towncar or Happy Limo - we've used both for past trips and have been very happy with the service. Cost will depend on whereabouts in the Orlando area you are staying, but will probably range from $80 to $100 for a return trip to/from Orlando International. That's for a standard (but still very nice ) town car - if you need something bigger like a stretch expect to pay more.
Hope this helps - let me know if you need more info.
Paul
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