I live near Boston and the kids walk to/from school (outside about 15 minutes each way). My girls typically have land's end coats and never complain about being cold. I have trouble with a zipper last year but Sears easily exchanged the coat. I tend to pick up land's end at the end of the season for the next year so find land's end to be cheaper than llbean for me. We now have an llbean store fairly close by but Sears is still more convenient.